Department: Marketing & Development
Reports to: Marketing & Development Director; Marketing & Communications Manager
Classification: Hourly, Up to 30 hours a week, Regular
Job Overview: The Marketing Assistant promotes a positive transformative guest experience by assisting the marketing team in implementing effective strategies to increase awareness and connection to Kingwood Center Gardens, its initiatives, events, and programs.
Duties and Responsibilities:
- Contribute to the development of strategic marketing initiatives
- Generate promotional concepts for events, programs, and other activities
- Assist in executing marketing campaigns
- Monitor marketing campaign progress, evaluate effectiveness, and provide campaign performance reports
- Create graphic and text content for the organization’s various marketing channels
- Assist maintaining website, social media, community boards, and all digital and marketing efforts according to branding and content guidelines
- Collaborate with the marketing team in developing different projects and initiatives
- Help cultivate strategic relationships with media and community partners to facilitate marketing opportunities for the leadership team and provide resources needed for organizational advocates to succeed
- Proficiently represents the organization’s vision, mission, and core values to the public
- Provides administrative support for the marketing and development needs across all departments
- Respond effectively and timely to social media and website inquiries
- Regularly audit internal and external Kingwood public information for accuracy
- Keep current with marketing trends and best practices
- Gather and curate photo/media collection for promotion and general purposes
- Other duties as assigned
Requirements:
- Prolonged periods of continuous standing, sitting, or walking along with occasional stooping, bending, reaching, crouching
- Ability to lift 30 pounds occasionally
- Must be able to move around garden in all weather conditions
- Ability to work a flexible schedule including evenings, weekends, and holidays
- Excellent verbal, written, and interpersonal communication skills with exceptional grammatical proficiency
- Ability to communicate/connect with diverse market segments
- Creative and self-motivated with the ability to work collaboratively or independently as needed
- Must be goal-oriented, flexible, and adaptable to potential unanticipated opportunities
- Ability to think strategically and critically
- Must be able to organize workflows to ensure necessary details are captured and enacted
- Ability to prioritize work amongst competing set of tasks
- Ability to work with diverse staff and volunteers
- Ability to collaborate across departments and support special events as required
Qualifications:
- Two years minimum experience in marketing, communication, or related field required
- An Associates or a Bachelor of Art or Science degree in marketing or a related field preferred
- Demonstrated proficiency in Microsoft Office programs, photo editing, graphic design, web analytics and tools; experienced in Adobe Creative and WordPress preferred
- Must have a valid Ohio Driver’s License
- Must pass a background check
- Must pass drug test
Send resume and cover letter to humanresources@kingwoodcenter.org